![](https://cdn.myportfolio.com/2a237d4b2552a5d9637ee7f9a2a6bdb5/a20f0fbb-1a2b-4c4e-b092-a916ba7f078c_rw_1920.jpg?h=cb79725bbb8b2e8a9669c6c9e086fba7)
Final Advertising emphasizing adjustable Powershift Technology.
![](https://cdn.myportfolio.com/2a237d4b2552a5d9637ee7f9a2a6bdb5/14c59266-9daa-455e-aaea-156ee0dc7382_rw_1920.png?h=7cd9d02865f9fbfd88ed9d0dae4c0cca)
Alternative "story-telling"concept that was not selected.
![](https://cdn.myportfolio.com/2a237d4b2552a5d9637ee7f9a2a6bdb5/9195255a-0964-4ee2-9694-31ed132e0455_rw_1920.png?h=7c4795bca8ee06f4e414b4e7abd4eefb)
Alternative "story-telling"concept that was not selected.
![](https://cdn.myportfolio.com/2a237d4b2552a5d9637ee7f9a2a6bdb5/b63e666a-50f6-4735-8e39-a97c8f4e38d2_rw_1920.png?h=466a664bbee21d0909ba0fd61eb0db09)
![](https://cdn.myportfolio.com/2a237d4b2552a5d9637ee7f9a2a6bdb5/6f52babd-ca2d-4acb-bd65-27a4b3a3b66b_rw_1920.png?h=a9436b3f1437d4beab7bace940c36be0)
![](https://cdn.myportfolio.com/2a237d4b2552a5d9637ee7f9a2a6bdb5/077d63fc-aee1-4560-90a7-eb3064e8e7bd_rw_1920.png?h=f5d74c9155935edc5ba2bf03aeef3498)
![](https://cdn.myportfolio.com/2a237d4b2552a5d9637ee7f9a2a6bdb5/f57f7c86-9829-4b67-b86c-be764f360d87_rw_1920.jpg?h=9a84b7eb414a9e40ddb4c78bdcde749b)
Final Advertising for Special Edition Chris Kyle compound bow.
![](https://cdn.myportfolio.com/2a237d4b2552a5d9637ee7f9a2a6bdb5/4c1ee196-b472-4bbd-becf-39c7df59d50c_rw_1920.jpg?h=53241f1befeec4ea53114c2b2ee4bc32)
Final Advertising for Diamond Archery - a more friendly & approachable sub-brand of Bowtech.
![](https://cdn.myportfolio.com/2a237d4b2552a5d9637ee7f9a2a6bdb5/1a85f0a7-eef4-4c01-b338-9e2c984a6078_rw_1920.png?h=869b1e9484cad512800b74eeaadb00d4)
![](https://cdn.myportfolio.com/2a237d4b2552a5d9637ee7f9a2a6bdb5/2be0a1f8-e338-4b74-8614-a75e81085297_rw_1920.png?h=d3ff266a5aca32bf4afc1bb576d655df)
![](https://cdn.myportfolio.com/2a237d4b2552a5d9637ee7f9a2a6bdb5/0f82ffb4-268b-4ee0-b72a-799d3a6151b1_rw_1920.png?h=eec4612107450f9b4a4ed2fe215c00cc)
![](https://cdn.myportfolio.com/2a237d4b2552a5d9637ee7f9a2a6bdb5/fc9124d1-15c1-4ab2-b92a-931741785dea_rw_1920.png?h=3424483a7adac94589e2678f7596f086)
![](https://cdn.myportfolio.com/2a237d4b2552a5d9637ee7f9a2a6bdb5/5017e12e-0ee5-454a-a5b7-d0f08f1a2d9d_rw_1920.png?h=ed676c0f9afd8a20f5279f988152de95)
![](https://cdn.myportfolio.com/2a237d4b2552a5d9637ee7f9a2a6bdb5/7a39b36e-5117-4151-888e-686cf7204e4a_rw_1920.jpg?h=2b799bb72457d3602e47a9d32588ba4b)
Final Advertising for Excalibur Crossbows - a sturdy and dependable crossbow company.
![](https://cdn.myportfolio.com/2a237d4b2552a5d9637ee7f9a2a6bdb5/e840c964-2dea-4d5e-86e4-ef88bafdc6d4_rw_1920.jpg?h=9fab28c37508843a6c24b3e6c1fe3550)
![](https://cdn.myportfolio.com/2a237d4b2552a5d9637ee7f9a2a6bdb5/0e2e5cff-6cba-4c12-be6d-e473c3a8c8f0_rw_3840.jpg?h=5921927a253d93266e409c55038b019b)
Alternative Excalibur Concepts
![](https://cdn.myportfolio.com/2a237d4b2552a5d9637ee7f9a2a6bdb5/72e2f623-38c6-48c6-993f-7a412eae2e17_rw_1920.png?h=ebd4365b9239af154896f42a0c0f0036)
![](https://cdn.myportfolio.com/2a237d4b2552a5d9637ee7f9a2a6bdb5/ded292c6-66d6-459e-865a-0b4190e7dac9_rw_1920.png?h=143c0f864a0a74bceaa9a8f597f41f11)
![](https://cdn.myportfolio.com/2a237d4b2552a5d9637ee7f9a2a6bdb5/74573781-3b77-4de6-86e8-c1f1a04bc8f4_rw_1920.png?h=ae158abd06b7672ebc4c91adc94356f4)
![](https://cdn.myportfolio.com/2a237d4b2552a5d9637ee7f9a2a6bdb5/9dc8717e-e617-4305-ba6e-bae196e31745_rw_1920.png?h=90dfacbb2a6bcb17a690b776d38b0243)
![](https://cdn.myportfolio.com/2a237d4b2552a5d9637ee7f9a2a6bdb5/aa454220-d359-41ad-9a1b-3488e1139403_rw_1920.png?h=b73880f8c983017d172a2aacb7beee84)