Project assignment was to design a Special Edition Kuro Kage shaft(s) – One low launch, other Mid. The goal was to build from current Kuro Kage identity but provide something new, special and advanced.
The Special Edition is the first shaft that takes TiNi the full length of the shaft. This elevates performance and also price. The design was pushed to reflect performance and price.
Role: Design Direction / Designer
Craig Barez - Creative Direction
Mike Crowell - Strategy / Marketing
Mark Gunther (Mitsubishi Golf) - Product Marketing
Brad Johnson - 3D Rendering